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Patting/Tapping or Rubbing, Which Technique Works Better?


Are You A Patter Or Rubber

I think when applying products it's almost an automatic reaction to rub your products in. For many years it was for me. I had the privilege of working with Rae Morris in my early 20's, a well-known makeup artist who to this day does amazing natural/wearable makeup (If you're unfamiliar check out some of her work -Rae Morris). She realised my natural affinity for all things skin-related and gave me a few of the best tips of my life, and that I still use today. 

The first was tapping or patting the product into the skin. The reason for this was it allowed for products to be directly deposited on the skin more efficiently, rather than being absorbed into the tips of the fingers more so than the face. Once I factored in the science behind dragging and pulling of the skin caused by rubbing, and the simple friction it created also leading to things like irritation/inflammation I embarked on a journey to only tap in my products. Over 15 years later I'm still doing this with amazing results. 

How do you apply your products?

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